Editorial Policy

Website: buildurskills.com

Last Reviewed: March 2025

Applies to: All tutorials, how-to guides, skill-building articles, and editorial content on this site

1. About BuildUrSkills

BuildUrSkills is a digital skills and tutorials platform that helps learners develop practical capabilities in areas such as digital marketing, content creation, SEO, online business, and professional development. Our content is built for people who want to learn by doing — every guide is written to be clear, accurate, and immediately applicable.

We are committed to teaching skills that work in the real world, which means keeping our tutorials current, accurate, and free from outdated or misleading information.

2. Our Authors

Anirban Kundu – Co-Founder

Anirban holds an MBA and is a qualified Accounting Technician. He brings hands-on experience in digital marketing, business strategy, and entrepreneurship. His tutorials reflect practical, tested approaches — not theoretical frameworks detached from real application.

Priyanka — Co-Founder

Priyanka holds a degree in Psychology and contributes content on learning strategies, productivity, and the human side of skill-building. Her background informs how we approach pedagogy — making content easier to absorb and apply.

3. Editorial Standards

Every tutorial and guide on BuildUrSkills is held to the following standards:

Accuracy: Technical instructions and platform-specific guidance are verified before publication. We test processes where practical before writing about them.
Currency: Digital tools, platforms, and interfaces change frequently. We review and update tutorials to reflect current platform states, algorithm changes, and best practices.
Clarity: Content is written to be understood by learners at the appropriate level — we avoid unnecessary jargon and structure tutorials to be easy to follow step by step.
Practical focus: We prioritise actionable content over theory. Where theory is covered, it is tied directly to practical application.
Independence: Course, tool, or resource recommendations are made on merit. We do not allow commercial relationships to dictate what we teach or recommend.

4. Review and Publication Process

Topic selection: Tutorials are planned around skills with demonstrated learner demand and areas where our founders have direct expertise.
Drafting and testing: Authors draft tutorials based on personal experience and, where possible, step-by-step testing of the processes described.
Peer review: Content is reviewed by the other founder or a designated reviewer before publication, checking for accuracy, clarity, and completeness.
Update schedule: Tutorials covering fast-moving digital topics (SEO, social media, paid ads, platforms) are reviewed regularly and updated when tools or best practices change.

5. Sourcing and Fact-Checking Policy

We rely on the following authoritative sources:

Official documentation from platforms and tools covered in our tutorials (Google, Meta, YouTube, etc.)
Reputable industry publications and recognised practitioner resources
First-hand testing and professional experience from our authors
Where research is cited, original sources are linked or attributed

We do not teach unverified shortcuts, grey-hat tactics, or approaches that contradict platform terms of service.

6. Affiliate and Commercial Disclosure

BuildUrSkills may include affiliate links to tools, courses, and resources that we genuinely recommend. Any such affiliate relationship is disclosed clearly within the relevant content. Commercial arrangements do not influence the editorial integrity of our tutorials.

7. Corrections Policy

Given that our audience relies on our tutorials to learn and apply skills, factual accuracy is paramount. If you identify an error, an outdated instruction, or a tutorial that no longer reflects current platform behaviour, please let us know. We will review and update the content promptly.

8. Contact for Corrections and Editorial Enquiries

BuildUrSkills Editorial Team
Website: buildurskills.com/contact
For corrections, outdated tutorials, or editorial enquiries, please use the subject line: Editorial Correction